What’s the most important part of your Estate Agency? Is it the people that make up your teams? Is it the super efficient systems in place that automate and collate? Or is it the awesome power of your brand that gives your people and systems the work to keep going?
Well, if your like any of the agents we spoke to at the EA Masters, you might be unsure of which should take the lead in your priority list and in truth, its going to be a answer that is bespoke to you and your business.
We caught up with EA Masters “People, System, Brand” discussion panelists Joanna Swash of MoneyPenny (People), Heather Staff of Spectre (Systems) and Ben Sellers of Starberry (Brand) to ask them their opinions on just this.