In our Extraordinary Agents series, we bring you insight from agency leaders who have done things differently. They’ve taken bold action that has delivered huge results.
In this episode we talk to Mark Ross of Redbrik Estate Agents. Mark’s passion for marketing, branding and building a truly customer-centric culture is immediately clear. His focus on building an agency that is bigger AND better has delivered extraordinary results.
Mark will share the transformational changes his business has introduced that could inspire you to do the same. We’ll be covering:
1. Redbrik’s unique and transparent inclusive charging structure, which generates upfront revenue, speeds up the selling process and reduces withdrawals
2. Being more of a property marketing business, rather than traditional estate agents – hear how Redbrik’s videos have been seen over 3 million times since lockdown
3. Creating complementary lifestyle businesses that support and bring awareness to the branch network. This includes the creation of a new coffee and property venture, and a concierge style offering for home ownership.
As co-founder and Managing Director of Redbrik, which owns the property company of the same name, as well as the PR and marketing business hrm, Mark has a passion for marketing, building relationships, and developing brand strategy. He has built and cultivated teams with a highly customer-centric culture that provide a highly personal and effective service.
Mark is passionate about delivering the best result for clients and believes that excellent service derives from a constant search to innovate and find better ways to solve problems. His open approach to collaborating with outstanding people and partner organisations, as well as investing in the best systems, technology, training and incentives, is key to facilitating positive growth.
Mark loves sport and is a Vice President of Sheffield United FC. He is always up for a challenge, especially if it involves raising money for charity, and principally the Redbrik Foundation, which is one of the founding trustees.