Rightmove Discover

How Rightmove Discover delivers

• Reach a new audience: Almost 99% of Discover’s targeted potential vendors hadn’t previously sent a lead to the contacting agent¹. 

• Reach the right audience: Discover flags homeowners when their behaviour shows intent and matches your target postcodes. Now supported by an AI vendor prediction model to target even more confidently. 

• Get in earlier: The earlier you target, the less competition you face from other agents. 

• Tried and tested: Optimised, automated email campaigns to generate valuation opportunities for you. 

• Effortless campaigns: Branded emails using your company logo link to a valuation form, so the vendor can submit a request to you directly, ready for follow up. 

Recent improvements

• Discover now uses an AI vendor prediction model meaning better prioritisation and better conversations.

• Shorter, more concise forms meaning higher conversions – in fact, a 50% uplift in conversions via the new form².

• As a result, Rightmove Discover has seen an uplift of 114% unique valuation leads from April 2026 vs. April 2025³.

• We’re continually looking at ways we can optimise and improve performance.