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Featured Property


Featured Property puts your listing in front of more buyers or renters, delivering double the exposure¹. 

 

Be seen first

Featured Property places your property at the top of the listings page and highlights it with a prominent blue banner. It’s also listed as a standard listing below, so it’s seen twice.

Get more views

Accelerate your results with more than double the number of property views compared with a standard listing¹.  

Find a buyer quicker

Secure a buyer 5 days faster2 than other homes on the market.  

Why use Featured Property to support your marketing strategy

 

1. To launch new instructions with maximum impact

Getting it right from day 1 gives you the best chance of maximising enquiries and booking viewings straight away. 

 

2. To showcase price reductions 

If you’re recommending a price reduction to get a sale or let agreed, use Featured Property to maximise its visibility at the new price.  

It’ll boost the property’s exposure to a whole new audience of buyers or tenants searching in the lower price range, giving you the best chance of getting lots of early viewings booked in. 

 

3. To re-launch properties after a fall-through

If you’ve seen a deal collapse, featuring a property is a great way to let motivated buyers or tenants know that it’s back on the market. 

It also reassures your vendor or landlord that you’re doing everything you can to get their transaction moving again, giving you the best chance of keeping the instruction.

3 ways to use Featured Property

Featured Property

Rotates through either your new instructions or your best-performing stock.

Auto Featured Property

Applied automatically to all your properties at key points - when newly listed, reduced in price or relisted

Featured Property of the Week

Puts your chosen property at the top in a bigger, bolder box for one week.

How to apply a Featured Property?

 

Watch this short video for a step-by-step guide.

Ready to make the most of Featured Property? 

 

Contact your Account Manager via the form below.

 

Sources:

  1. Average uplift in property detail views on Rightmove with a Featured Property.” Based on Rightmove Internal Data, Sep 2023 to Aug 2024
  2. Rightmove Internal Data, Oct 2023 to Sep 2024. Average reduction in time to get to SSTC with a Featured Property. 
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