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Stamp Duty Announcement: Properties £500k and under, demand and traffic

Categories: Maximising your Rightmove membership


Number of Properties and Percentage of Demand for Properties £500,000 or under in England

    • In the first half hour of the announcement of the stamp duty holiday traffic to Rightmove jumped by 22%.
    • There are over 510,000 properties £500,000 and under on Rightmove in total, making up 81% of all properties for sale in England
    • Over 291,000 properties that are £500,000 and under are currently available for sale on Rightmove, making up 78% of all properties available for sale in England (i.e. they have not yet found a buyer)
    • People enquiring about properties £500,000 and under on Rightmove makes up 84% of all buyer enquiries in England
    • Rightmove recorded its busiest ever day for visits to the site 8th July, with 8.5 million visits
Since the the chancellor announced the stamp duty holiday on Wednesday 8th July, Rightmove analysed the potential stamp duty savings for areas around England where people would most benefit from the stamp duty threshold being raised to £500,000.

The savings are for people who are not first-time buyers and are places where the current average asking price is between £450,000 and £500,000.

Rightmove’s Property Expert Miles Shipside said: “Buyers in higher priced areas with bigger deposits would benefit most. There’s currently record housing demand but the market also needs the ability for lenders to extend the availability of low deposit mortgages, vital to healthy first-time buyer volumes that help drive the rest of the market. A stamp duty holiday without better mortgage availability isn’t really helpful for hard pressed potential first-time buyers who are already mainly exempt from it anyway.”

Potential stamp duty savings for areas around England where people will most benefit from the stamp duty threshold being raised to £500,000

Outside London

Area Region Average asking price Potential stamp duty saving
Dorking, Surrey South East £498,422 £14,921
Lymington, Hampshire South East £498,326 £14,916
Sunbury-On-Thames, Surrey South East £498,088 £14,904
Barton On Sea, New Milton, Hampshire South East £497,853 £14,893
Lewes, East Sussex South East £491,304 £14,565
Broxbourne, Hertfordshire East of England £486,701 £14,335
Hove, East Sussex South East £481,455 £14,073
Oxford, Oxfordshire South East £479,099 £13,955
Leckhampton, Cheltenham, Gloucestershire South West £477,518 £13,876
Hertford, Hertfordshire East of England £477,431 £13,872
Borehamwood, Hertfordshire East of England £476,791 £13,840
Camberley, Surrey South East £474,384 £13,719
Egham, Surrey South East £473,213 £13,661
Bramhall, Stockport, Cheshire North West £472,053 £13,603
Fleet, Hampshire South East £471,653 £13,583
Wallingford, Oxfordshire South East £469,082 £13,454
Caterham, Surrey South East £467,885 £13,394
Wilmslow, Cheshire North West £467,443 £13,372
Tunbridge Wells, Kent South East £467,145 £13,357
Bath, Somerset South West £464,617 £13,231
Cambridge, Cambridgeshire East of England £464,007 £13,200
Chesham, Buckinghamshire South East £462,210 £13,110
Caversham, Reading, Berkshire South East £460,747 £13,037
Burnham, Slough, Berkshire South East £459,634 £12,982
Tonbridge, Kent South East £456,293 £12,815
Hitchin, Hertfordshire East of England £453,389 £12,669
Staines, Surrey South East £452,219 £12,611
West Malling, Kent South East £450,553 £12,528

London

Area Borough Average asking price Potential stamp duty saving
Orpington Bromley £497,852 £14,893
Burnt Oak Barnet £497,839 £14,892
Chingford Waltham Forest £493,462 £14,673
Sydenham Lewisham £492,960 £14,648
Walthamstow Waltham Forest £492,755 £14,638
Wembley Brent £482,929 £14,146
Harrow Harrow £482,691 £14,135
Biggin Hill Bromley £478,702 £13,935
Blackfen Bexley £470,013 £13,501
Greenford Ealing £465,798 £13,290
Deptford Lewisham £465,670 £13,283
Forest Gate Newham £464,455 £13,223
Norwood Croydon £462,172 £13,109
Hounslow Hounslow £460,371 £13,019
Hornchurch Havering £459,108 £12,955
Sutton Sutton £457,251 £12,863
Tottenham Haringey £457,091 £12,855
Kingsbury Barnet £456,129 £12,806
Heston Hounslow £452,837 £12,642
Barkingside Redbridge £447,356 £12,368

The areas included have at least 200 listings currently on Rightmove.

Local Market Indicator Data

Of course, what will really matter to you is what is happening in your local market.  That’s why we’ve put together a page where Rightmove agents can monitor search behaviour in their area at a local level on a weekly basis.  Because of the size of our audience, we can give you this data in such a targeted way and still provide a large enough sample size for your location.

We’ve improved the Local Market Indicator based on feedback from agents.  On the chart you can now:

  • Flick between sales, lettings, or view both sets of data on the same chart
  • Click to download an image of the chart. We noticed agents had been snipping the chart and sharing on social media so we made it easier to reassure your vendors and landlords with this data.
  • See the Local Market Indicator Data >